Brisbane’s tourism industry has reached record levels of growth in the 2024 financial year, creating significant economic benefits and job opportunities.
According to Tourism Research Australia, the year to June 2024 saw the tourism industry in Brisbane contributing $12.1 billion to the economy, up 12.3 percent year on year. This generated almost 80,000 jobs, increasing the city’s reputation as a must-visit destination.
Many are suggesting that its Brisbane’s major events calendar, bustling lifestyle precincts and new attractions that account for the upward swing. In 2024 alone, more than 9.4 million visitors spent 113.8 million nights in the city.
Brisbane Lord Mayor Adrian Schrinner says these statistics show Brisbane’s dedication to its tourism industry.
“Brisbane’s incredible lifestyle and soaring global reputation is driving a tourism boom, which is boosting our economy and supporting local jobs,” he says.
“From our iconic lifestyle precincts, such as Howard Smith Wharves, Fish Lane and South Bank, to our packed events calendar, natural attractions and world-class hospitality, Brisbane offers so much to see and do.
“The world is taking notice, as seen with the rush of excitement for Bluey’s World and the Royal Edinburgh Military Tattoo, which are offering even more reasons to visit our great city.
“Having such a strong tourism sector is also propping-up other aspects of our economy by driving job growth in hospitality, food services, retail, events, and transport.”
Excitingly, BEDA’s State of the City report predicts that the economy will grow by 34 percent before the 2032 Brisbane Olympics, suggesting further expansion across the board. Brisbane’s unprecedented tourism is an exciting step for the major tourism city.
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