TrulyAus was created by travel writer, editor and publisher Michelle Hespe, under the business name AusBiz Pty Ltd. The company has two main brands: TrulyAus & AusBiz.

TrulyAus.com is a travel hub dedicated to publishing travel stories – from outback adventures to the best of regional and rural Australia, and the highlights of our cities. TrulyAussieMade covers Australian made products, and Indigenous Aus focuses on Indigenous businesses.

TrulyAus is also the inflight magazine (print and digital) for Rex airlines – on board every Rex flight, in three Rex lounges in Sydney, Adelaide and Melbourne, and in select hotels across Australia. 

TrulyAus eDMs have more than 325,000 subscribers, with a steady 35% open rate.

Australian business content is at AusBizmedia.com, and AusBiz. is also in print and digital format.

If your company or organisation would like to work with TrulyAus or AusBiz, we welcome the chance to collaborate and showcase your destination, brand or company across our many platforms. 

Contact Michelle Hespe: publisher@trulyaus.com